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8IGB

Have you ever thought about having some outfits which could bring something different from what you are used to wear on a daily basis ? 8IGB is the brand which could answer perfectly to this question we all have bee questioning in front of our wardrobe. Self described as a “general diversion”, the brand is offering a new interpretation of logos and slogans we are used to see on the street or at the supermarket. 

 

We have selected some favorite items from the spring summer 2021 collection but also in the future one ( fall winter 2021 ) and created a little story around that. The general idea is to show that you can be wearing it no matter who you are. 

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You can be this strong handsome guy and dare affirming your style by wearing this nice little shirt with some flower around the collar. Or you can try to bring back the skirt for men in cool sportswear attitude for some holidays. You can also be this romantic garçon and have an elaborated look between something sexy and urban or something brainy ( the eyewear helps ! ).

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PICTURES BY SERDANE MESSAMET

MODELS : SANZIO ( CHRISTIAN KIMENA ) & LOGHAN TROADEC